Whitney Wolfe never initially enjoyed the label of ‘feminist’. However, after quitting her job at Tinder, an online dating site which she co-founded and later sued for sexual harassment, Wolfe realized that she was exactly what that label described; a woman supporting women’s position in society. She had to create a platform where both genders- male and female- could both present their interests and find a potential mate on the site.
This idea eventually became a reality when she founded Bumble, a dating site which accomplished exactly what she had in mind. But here’s the twist which sets it apart from most dating sites- only women can begin conversations with a potential mate they’re interested in. This instantly reduced the amount of explicit photos sent to women that creepy men found attractive because, well, men couldn’t start conversations at all. Although this idea is extremely controversial, with opposing sides bringing up points such as the app not promoting equality, the app being just a biased dating website, etc., the success Whitney Wolfe has had outweighs it all, with the company now being worth about one billion.
Follow Whitney Wolfe on Instagram
Whitney Wolfe attended college at Southern Methodist University where she majored in international studies. Her entrepreneurial endeavors began at her college where she started selling bags. When asked at SXSW about her ventures at Tinder and all the events following, she had this to say: “I don’t believe revenge is part of my agenda. I’m a firm believer that just like hate spreads hate, love and kindness spread love and kindness. We’re doing our own thing.”
The love story between Whitney Wolfe and her husband, Michael Herd, even had Whitney Wolfe taking the lead with her teaching him how to ski during one of the first acquaintances they had. This led to their wedding in Positano, which took place in September 2017. It ironically was not a virtual encounter, but still had the woman initiating the relationship- ideal for her.
Bumble doesn’t just stop at potential soulmates, though. The company has released Bumble BFF and Bumble Bizz, one as a way to potentially meet a best friend (BFF) and the other to meet a potential business partner (Bizz). On top of this, the Bumble has even pledged to support the #MeToo movement by banning gun photos on the site, and other related types of actions to help with the movement’s idea.